China Gave Its First Fully AI-Made Movie 10,000 Screenings. Advance Ticket Sales Barely Reached $10,000

China’s big theatrical test of AI filmmaking hit a snag as soon as it reached the box office. Sanxingdui: Future Past, billed as the country’s first fully AI-generated feature film, opened nationwide on October 23, 2026, with Maoyan listing more than 10,000 screenings for opening day. Yet by the prior evening, presales totaled just 65,000 yuan, about $9,700. The 100-minute sci-fi thriller has no live actors, relies on entirely AI-generated digital characters, and still cleared China’s formal “dragon mark” licensing hurdle.

An AI-produced feature meets the real market

American tech companies love to talk about “end-to-end” automation. Last week, China put that promise in a tougher setting: the multiplex. Sanxingdui: Future Past, billed as the country’s first fully AI-generated feature film, opened nationwide on October 23, 2026. The early numbers, tracked by the local ticketing ecosystem, show just how unforgiving demand can be when the novelty wears off.

The project is a 100-minute sci-fi thriller built with no live actors, relying on AI-generated digital characters. It also cleared a formal hurdle that matters for any scaled rollout there: an official public screening license, sometimes nicknamed a “dragon mark,” from China’s National Film Administration.

Wide distribution, light presales

On paper, the launch footprint looked big. More than 10,000 screenings were scheduled for opening day, according to Maoyan, a major Chinese ticketing platform. But by the night before release, the film had only $9,700 in presales, a tiny base to build momentum from when theaters are allocating so many showtimes.

Maoyan’s data, cited by AFP, also pointed to a grim ceiling: total box-office takings were forecast to stay under about $15,000. That gap between availability and actual pull is the part US studios, streamers, and AI startups will recognize immediately. Distribution can be bought or negotiated. Attention still has to be earned.

Cost, tooling, and what the experiment really tested

The film’s production was led by Bona Film Group, and it reportedly took more than 2 years with a team of nearly 100 people. The price tag was more than $1.5 million. For any company trying to sell AI media tooling, those inputs matter: “fully AI-made” rarely means “small team” or “cheap,” at least not yet.

On the tech side, Shengshu Technology provided support via its Vidu AI video model. And the first returns arrived quickly: the movie grossed a bit over $75,000 in its first 2 days (October 23 to October 24), with one snapshot showing roughly 1.0% of the box office by 1:30 pm on October 24.

Bona had set the date earlier, announcing the release on September 28, 2026. Now, the market’s verdict is clearer: AI can ship a full-length project, but it cannot yet guarantee an audience.